National Association of Music Merchants kicks off in Music City

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NASHVILLE, Tenn. (WKRN) – One of the largest music trade shows in the world opened its doors in Nashville Thursday. The National Association of Music Merchants kicked off day one of three, with more than 400 booths and around 1,500 products.

“It’s the biggest one in six years,” Joe Lamond, President and CEO of NAMM said.

The convention provides the opportunity to see what instruments will be hot this winter.

News 2 hunted down the number one selling instrument, a ukulele in a box.

“First it was the number one instrument sold online, then it was the number one folk instrument sold and then it became the number one instrument sold anywhere. So, we sell tens and tens of thousands of these,” Antonio Ferranti with Alfred’s Music explained.

Nearly every instrument you can think of rules the floor, but Lamond said the technology of the recording boom continues to be the fastest growing part of the show.

“What we are really excited about this year is the tracker m16,” Dave Leary with Jam Hub explained, while showing a tool that is essentially

a recording studio device that fits in the palm of your hand.

Summer NAMM brings together the pros and the amateurs that have one thing in common.

“Everybody, all the tribes gather and we celebrate what got us here in the first place which was our love of music,” stated Lamond.

This Saturday NAMM opens its doors to the public from 10 a.m. to 4 p.m. at Nashville’s Music City Center for “Music Industry Day.” Tickets are available online for advance purchase for $10 or $20 at the door.

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